NEW VIDEO SERIES UNVEILS THE SPLENDOR OF DESSERT MANUFACTURER PREGEL AMERICA
Monday, April 12, 2010
Manufacturing and Ingredients Have Never Looked or Tasted So Good
PreGel AMERICA, is thrilled to announced the unveiling of our new corporate videos. A series of four videos, each one provides an in-depth look at PreGel as a company, from our Italian origins to our state-of-the-art facility. Viewers of the videos will be pleasantly surprised by the splendor of our manufacturing complex located in the small town of Concord, North Carolina.
"The first question I always get is ‘what is PreGel [pronounced incorrectly as pree-guhl]?' Using words to explain our tremendous operation sometimes isn't enough," said Marco Casol, president and CEO, PreGel AMERICA. "The videos allow us to visually tell our story and offer a glimpse into our Italian heritage all while delighting appetites."
Our new videos are available for viewing on our Web site www.pregelamerica.com as well as streamed at trade show events and our YouTube channel. The series of videos document PreGel's chapter in the history of gelato, provides a guided tour of the PreGel AMERICA facility and an up-close and personal look at PreGel AMERICA's world-class professional training center and products.Each video is titled by its topic; Heritage, Culture, Training and Ingredients. The Italian aesthetic throughout the company's walls and dynamic footage of delicious specialty desserts allows viewers to truly comprehend the commitment this company has made to the U.S. market.
"I overheard an attendee from one of our 5-Star Chef Series say, ‘[PreGel] is what all chef's dream about...' and it has stayed with me ever since," said PreGel Marketing Manager Jillian Hillard. "We had to capture the essence of what everyone feels when they step foot into PreGel AMERICA's facility because the awe is so inspiring, and I think these videos accomplish that."
